Small Business Planning

You know the essentials of starting a small business, now it is time to plan your startup! In this course, you will learn how to preplan; create a business model canvas; undertake feasibility analysis and market research; and create financial projections, project profit, and do a break-even analysis. In your final project, you will create and present a profitable business model that identifies a market, creates customer value in a product or service, and identifies how you may successfully create self-employment by creating your own small business. As part of your final project assignment, you will seek investment, financing, and partnerships for your small business idea as you learn alongside experienced business professionals and like-minded student entrepreneurs!

Upon successful completion of this course, you will be able to:

1. Describe and assess personal skills and develop a personal vision statement outlining desired lifestyle, professional and financial goals

2. Develop a business model concept that creates customer value in a product or service, describes how the product or service will be delivered and is aligned to the Personal Vision Statement

3. Explain management and organization, market strategies, and financial requirements

4. Prepare and present a written business plan that describes how a successful small business can be formed based on projections derived from the Business Model Concept