MediaU's Marketing & Distribution Roadmap For Independent Filmmakers
Central New Mexico Community College
Online - On Demand Course
Mar 7, 2024 - Mar 7, 2025
DescriptionA step-by-step guide through the entire process of marketing and promoting a film.
This course covers everything from features and documentaries to marketing short films. Students will learn from Hollywood movie marketing executives how to build the toolkit they need to make their film successful and reach their widest target audience.
Students will learn how to:
Create a comprehensive movie marketing plan
Find & expand your audience
Make a great trailer
Navigate the independent distribution and film festival process
Put together a stunning press kit for film festivals
Create an eye-grabbing poster
Use social media to promote their film
Find the perfect title
Strategies for low budget or no budget marketing plans
Craft marketing for crowdfunding and fundraising
Learn about movie marketing career opportunities
This class offers extensive hours of practical, applicable marketing guidance that students can start using right away to gain exposure for their film.